BroCon 2011

GuyRilla Marketing Group’s third-annual “BroCon” summit is the world’s only conference for companies targeting the billion-dollar “Guy” market. A high-value event for select participants, BroCon attendance is limited to 100 brands, agencies and journalists. Discover a room full of prospective promotional partners, customers and trendsetters. Plus, interact with renowned speakers and panelists from a spectrum of industries, including media, fashion, sports and music. To ensure a valuable experience for all, BroCon registrants are pre-qualified prior to admission.

Request Tickets Here

Friday,October 28, 2011
10:00am – 4:00pm ET
New York Athletic Club
180 Central Park South
New York, NY 10019
BroCon 2011 Hotel Accommodations (Click for rates)

Hotel
BroCon 2011 Rate
Contact
$389
212-930-7400
$359
212-245-5000
$355 Superior / $315 Standard
212-265-7400
$315
877-854-8051
$360 King / $300 Queen
212-767-7130
$250
800-652-1212
*Event venue    

BroCon 2011 Agenda
10am-10:20am
Registration, networking, and exhibition space open

10:20am – 10:30am
Welcome statement from GuyRilla Marketing Group

10:30am – 11:30am
Advertising & Sales panel
Jeff Plaisted: Senior Director of US Strategy, Microsoft
Shaival Shah: VP of Business Development, Hunch.com
Keith Wachtel: Senior VP of Corporate Sales & Marketing, NHL
Brian Cristiano: Founder & CEO, BOLD Worldwide

11:30am–12:40pm
Catered lunch, exhibition space open

 12:40pm-1:40pm
Entrepreneurship panel
Lou Wallach: President, Wallach Media LLC (former SVP at Comedy Central)
Donna Kim: Multimedia Lifestyle Reporter, Donna Daily (Kmart, Columbia)
Vinicius Vacanti: Co-Founder and CEO, Yipit

1:40pm-1:50pm
Networking break, exhibition space open

1:50pm-2:50pm
Marketing panel
Dave Dixon: CMO, Warrior Lacrosse
Wendi Caplan-Carroll: Regional Development Director, Constant Contact (formerly
of 1010 WINS, CBS)
Eric Simon: Founder, Fantasy SUPERDRAFT
Ted Rubin: Social Marketing Strategist & Brand Evangelist

3:00pm-4:00pm
Cocktail hour at NYAC

4:00pm–Close
Official After Party at Hooters of Manhatan

Entrepreneurs & Company Owners

CMOs, Marketing Directors, & Brand Managers

Advertising & Sales Directors/Managers

Bloggers, Journalists, & Various Media

Our most recent NYC event included attendees from Major League Baseball, Ogilvy, College Humor, and Sunglass Hut. Our presenters have come from organizations such as Maxim Magazine, Baltimore Ravens, Accenture, Sports Illustrated, and ABC’s Shark Tank.

BroCon’s Past Speakers(Click to view)

Gabrielle Dow: VP of Marketing, Baltimore Ravens
John Eisenberg: Writer; Sports Illustrated, Baltimore Sun, Details Magazine
Daymond John: Founder, FUBU; Shark on ABC’s Shark Tank
Eric Simon: Founder, SUPERDRAFT
Scott Debson: Partner, SA Studios
Michael Hermann: Founder, Wicked Cow Entertainment
Mike Dawson: Senior Associate Editor, Maxim Magazine formerly of Men’s Health)
Paul Chenier: Regional Sales Director, IGN Entertainment & AskMen.com
Jeffrey Wolf; Executive VP, Wearwolf Group, Ltd. (J.Crew, Jos. A Bank, Harvard Yard)
Craig Smith: Website Usability Consultant, Formerly of Accenture
Ramit Sethi: Author, "I Will Teach You To Be Rich"; Co-Founder, PBWiki
Doug Banker: Founder, BroBible.com
Chris Costigan: Founder, and Jenny Woo, Reporter: Gambling911
Paul Rabil: Professional Lacrosse Player, MLL/NLL
Max Seibald: Professional Lacrosse Player, MLL
Dan Flynn: Assistant Director of Business Development, Inside Lacrosse Magazine
Michael Doneger: Cloverhill Pictures, former Johns Hopkins all-star
Lee E. Southren: Principal, Faceoff Sports Management, LLC
Barry Marenberg: Intellectual Property Strategist/Patent Attorney
Jonathan Pardo: Entertainment Attorney, Gary Kraus Des Rochers LLP
Tommy Swanhaus: CEO & Founder, Media Haus Agency & TheFreeStyleLife.com
Aaron Tarnow: Lead Engineer, Wild Pockets
Jyl Ferris: Creator & Host, Cooking for Bachelors TV

 

Top Marketing Tactics for Reaching Men

Buying Behavior (& Misbehavior) of Bros

Entrepreneurship and Attracting Investors

Men’s Lifestyle Media Trends (online and offline)

 

Request Tickets Here
All submissions will be reviewed for quality.

Space is very limited. All ticket requests will be considered. Ticket price includes entry to the day’s presentations and exhibitors, networking opportunities, complimentary lunch and refreshments, post-event open bar, and access to the official after-party.

Members-only (30% OFF): $165 – Sale ends 9/30
Early Bird (20% OFF): $195 – Sale ends 9/30
Standard price: $240

Group Discount for Members (40% OFF; 4+ tickets): $150
Group Discount for Non-members (30% OFF; 4+ tickets): $165

Approved ticket requests can be booked online using a credit/debit card. Payment instructions will be emailed to you.

The fine print…

  • GuyRilla members receive first-access to deeply discounted tickets.
    Register here     and join for free!
  • Tickets are non-refundable and non-transferable.
  • If tickets remain, walk-up purchases using cash or credit/debit card will be accepted.

What’s included in the ticket price?

  • A one-day networking conference at the prestigious New York Athletic Club.
  • Access to exhibitor booths.
  • Catered lunch and refreshments.
  • One hour top-shelf open bar.
  • Free entry and exclusive drink specials for official after-party at Hooters of Manhattan.

Partner opportunities

  • To learn more about speaking, promotional, sponsor, or press opportunities, contact us at info[at]guyrillamarketing.com.
  • Previous sponsors include Patron, Rollerblade, Cornell, and more. View our Media Kit here.

Build Relate Optimize

See more videos from GuyRilla’s BroCon networking events here.

 


Gold Sponsors

Hunch has created the largest system on the web to predict human preferences for any brand and for any given demographic, psychographic or topic interest. Hunch’s Taste Graph makes predictions for over 500M users and 250M items.
Bold Worldwide is an innovative, creative advertising agency that breaks away from the traditional views of the ad world. BOLD ensures that its clients stand out in the marketplace, and it does so in a creative and cost-effective way. BOLD Worldwide. It’s You, but BOLDER

Silver Sponsor

Constant Contact, Inc helps small businesses, associations, and nonprofits connect with their customers, clients, and members. Launched in 1998, Constant Contact champions the needs of small organizations and provides them with an easy and affordable way to build successful, lasting customer relationships.

Event Partners

Hooters is known for its brand of food and fun, featuring a casual beach-themed atmosphere and service provided by the world-famous Hooters Girls. Hooters of Manhattan is the perfect place to watch the game while enjoying hot wings and cold beer.
OFFICIAL AFTER-PARTY: Can’t get enough BroCon? Keep networking at Hooters of Manhattan! Located only three blocks from the conference, attendees receive free access and exclusive drink specials.
As president of NFL Films, Steve Sabol continues to be the artistic vision behind the studio that revolutionized the way America watches football. Steve Sabol’s collage art is a natural outgrowth of his cinematic vision. Steve has spent his entire career thinking about football and the positive values the game represents. In the process football became for Steve a prism for looking at American society. Using symbolic imagery from both the sports world and popular culture, Steve has created a unique visual language that hearkens to times past and reminds us of the best in ourselves.
John Allan’s offers a return to a simpler time; where a scalp massaging shampoo, steaming hot towel, and perfect haircut eased the pressures of the day. With six successful clubs and counting, John Allan continues to pave the road for the men’s grooming industry.
 John Allan’s helps you look your best at BroCon! Guests receive free shoe shines, haircut cleanups, and manicures.
popchips are an all-natural line of popped chips with all the flavor and less than half the fat of fried chips. For more information about the company and its products, pop over to popchips.com, become a fan on Facebook or follow us on Twitter.
BULLDOG Gin housed in a charcoal grey bottle with deep purple hues and an iconic spiked collar, is a super-premium gin hand-crafted in England. Quadruple distilled in traditional copper pot stills at a distillery steeped in over 250 years of tradition, BULLDOG is made with twelve all natural botanicals from eight different countries, including liquorice, lavender, poppy, dragon eye (Chinese cousin of the lychee fruit) and lotus leaves. BULLDOG exudes a smooth and harmonious texture with balanced finish and refreshingly crisp character. BULLDOG Gin earned the highest rating bestowed upon a gin by Wine Enthusiast Magazine (Top 50 Spirits) and is vegan-friendly, carbohydrate-free and certified Kosher. Defiantly Delicious.
Streaker Sports is a purveyor of fine apparel and accessories focused on the special bond between fans and the teams they follow. Born and raised in the US of A, Streaker Sports finds inspiration from the ghosts of teams forgotten, adapting them to today’s style and comfort.

Media Partners

The Art of Charm is a team of lifestyle coaches and social dynamics instructors. We teach our clients the skills to achieve success in both business and life, with an emphasis on social interactions. Get the Girl. Get the Job. Live the Lifestyle.
All In PR is a full service sports & entertainment communications firm, specializing gen-y outreach and research. Centered on the “Science of Influence” All In PR delivers result driven strategies with an edge on social media outreach and digital design. For more information visit www.allinpr.com.